Siderss is a modern sparkling soda brand created to bring a playful and energetic perspective to the soft drinks category. The brief was to develop a bold identity that felt youthful, refreshing and instantly recognisable. I created a vibrant visual world built around bright colours, expressive illustrations and playful typography, with a flexible packaging system that allows each flavour to have its own personality while remaining part of the wider brand family. The result is a lively and contemporary identity designed to stand out on the shelf and capture the feeling of a refreshing, feel-good drink.